target group

CONSUMER TARGET GROUPS THROUGH THE LENS OF GAME THEORY

Reading Time: 2 minutesEveryone is after the millennials. But are you really trying to understand your consumer and connect with them on a deeper level?

THE CROWN JEWEL CONT’D

Reading Time: 4 minutesWhat do you need to do to make sure your product is always in the limelight!

PRODUCT: YOUR CROWN JEWEL

Reading Time: 3 minutesEverything starts with a product. Are you doing everything you can to make your product the best it can be?

CATCH THEM IF YOU CAN!

Reading Time: 4 minutesConsumers are irrational and emotional. How do they pick products?

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