CONSUMER TARGET GROUPS THROUGH THE LENS OF GAME THEORY
June 22, 2021
Reading Time: 2 minutesEveryone is after the millennials. But are you really trying to understand your consumer and connect with them on a deeper level?
loyal consumer
THE CUSTOMER IS YOUR BOSS
February 15, 2021
Reading Time: 2 minutesThe customer is your real boss whether you are a shop owner or a multinational. Make sure their interaction with you is a memorable one.
CONNECTING WITH THE CONSUMER
January 25, 2021
Reading Time: 2 minutesTo really connect with our consumer, we need to follow their life journey, the life stage they are at, their deepest fears.